Thursday, 29 April 2010


Would you eat crisps out of her knickers? This is a fairly clever and raunchy advertising campaign for Irish Hunky Dory Crisps (potato chips). I went to a rugby school but the players never looked anything like this (might have had something to do with the fact it was an all boys school run by priests)

Hunky Dory Crisps

More photos in slideshow below

Apparently the ad campaign has come under fire for being a bit too provocative.  The Irish Rugby Football Union (IRFU) said "This advertising campaign is in very bad taste and one which the IRFU would not want to be associated with in any way,"

Cheers to Diarmuidh for bringing this story to my attention

Now answer the question in the photo below!

Tags: ..Eating HUNKY DORY crisps out of her knickers, Would you kick her out of bed for eating crisps?Hunky Dory Ad Advert,Hunky Dory Rugby Ad, which one would you throw out of bed for eating crisps? HUNKY DORY CRISPS..
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nick April 29, 2010 4:19 am  

Hmmm, I'd better not buy any Hunky Dory crisps. Jenny might wonder what I've been watching.

Quickroute April 29, 2010 5:10 am  

@ Nick: just don't let her find the evidence

TCL April 29, 2010 2:51 pm  

Had my club's players looked like this I might have played on for a few more years.

Thriftcriminal April 29, 2010 2:55 pm  

Rugby is chilly in the winter. Bet there'd be some pointy bits in that lot.

Baino April 29, 2010 4:14 pm  

Clearly I am not qualified to comment here! Other than eating crisps out of somebody's knickers is durrty

Quickroute April 29, 2010 10:28 pm  

@ TCL: Tackling would have been interesting

@ Thrifty: nips galore

@ Baino: more dirty talk pls

Anonymous,  May 01, 2010 12:55 am  

good gried has Ireland ever changed in the 12 years I've been away!

Good look with the move - can't wait to hear where you'll be!

Quickroute May 01, 2010 4:42 am  

@ Conortje: Sure has - thanks

niamh May 04, 2010 3:36 pm  

Aaagh! Lads, lads, lads. Don't you know that if any woman ate more than one pack of HD crisps she'd never look like that?!
And to Conor above, Ireland hasn't changed that much - sexism lives no matter how they dress it up!

Quickroute May 06, 2010 1:55 am  

@ Niamh: True - Advertising is a long way from reality - all this bad press is just making the execs at HD laugh all the way to the bank

Ryan May 09, 2010 3:59 pm  

The Irish Rugby Football Union (IRFU) said "This advertising campaign is in very bad taste and one which the IRFU would not want to be associated with in any way," Aye but what did they really say behind closed doors - scrumptious mmmm

Quickroute May 10, 2010 12:18 am  

@ Ryan: Indeed - 'very bad taste' but tasty none the less

nick May 10, 2010 3:52 am  

I read that the ads were going to be pulled. But then what? Same bums without the rugby reference? Or male bums? Or a tasteful happy family?

Quickroute May 10, 2010 4:18 am  

@ Nick: or they could blur out the offensive bits - btw - who watches ads anyway? I always zap to another channel

Prem May 19, 2010 2:49 pm  

I dont think anyone would've wanted to eat crisps out of any male knickers! Pleas feel free to spark discussion about all things Spain at

nick May 30, 2010 6:07 am  

So how's it all going in your new location?

JohnPlayerPlz June 01, 2010 9:07 am  

Whopper tits! If I could afford to, I'd bring this pic to my plastic surgeon. "THESE PLEEASE!" haha

Anonymous,  September 16, 2011 8:56 am  

I saw an article from a feminist, Linda Kelly in the thursday 15th Examiner. In it she say's in relation to the ad. "Proud sponsers of GAA my A*se" the ad is actually "proud supporters of GAA" obviously blinded by the womens beauty.

Anonymous,  November 14, 2011 8:06 am  

I also usually skip/mute/fast forward through the ads and I'm not a follower of any sport at all. I'm also not a male of the "Ooh boobs, argh nips, hehehe bum!!!" variety however.....
The ad caught my eye BECAUSE of the controversy, I wanted a better look because I am male, I now know about Hunky Dory crisps and I also know that GAA is a Gaelic football reference and that Gaelic football is like Rugby (you can use hands) and is played by women as well as men.
All in all, I'd say that was an educational 20 minutes that didn't hurt me, women or Gaelic Football in the slightest...
Oh, I also learnt that the Camogie pres, Joan O'Flynn, is a bit insecure about her femininity?

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